RetailCraft™ focuses on industry-specific training that is designed to groom candidates in the functional and soft skills sought after by the retail industry. An employment forecast shows that the share of modern retail is predicted to grow from about 2% currently to 15-20% over the next decade. Besides basic aptitude, selling skills and customer orientation which are mandatory for functional competence, employers in this segment also look for communication and interpersonal skills while hiring a candidate.
Training Objectives - The candidate will achieve the following:
  A good understanding of the retail industry
  Internalise the aspects, structure and functions of retailing
  Acquire the functional skills listed below
   
Understanding consumer behavior
Consultative selling
Customer relationship management
  Ability to meet the requirements of an entry level professional

Course Coverage
  Business communication
  Retailing aspects
    Understanding of the Retail Industry
    Retail selling skills
    Sales approach
    Customer Relationship Management (CRM)
  Placement Preparation- CareerCraft™

Duration
  100 hours, 4 weeks
     
Eligibility
  10th pass/ 12th Pass/ Diploma holders
  Less than 30 years of age with reasonable communication skills and basic numerical ability.
     
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